Twin Billing?

As the Hot Stove starts to heat up, MLB teams are attempting to decide the direction to take their organizations. Whether to pursue the hottest free agents or seek a trade, to look outside for help or to focus on internal matters to strengthen the team, teams have a big few months ahead of them.

For the Minnesota Twins, this is a question that requires some fan input. Last week, the Twins posted on their Twitter account “Give us your list of the top 3 free agents you think the Twins should pursue using #TwinsHotStove. We’ll talk about fan answers on the show.”

While representing a small social media gimmick, the Twins get to the heart of a very important question in putting together a team from year to year. What is the role of the fan? Do the ticket holders have a part in constructing the team that will take the field 162 times?

The reality is that the Twins will most likely do very little, if anything, with the information they receive from their twitter account. Fans aren’t really qualified to make organizational decisions, especially when they are playing with hundreds of millions of dollars. At the same time, though, those dollars originated, at least partially, in the pockets of the fans, and thus, they have an argument for contributing.

While baseball has blossomed into a trillion dollar industry, it’s true intent is to entertain. The fans are, or at least should be, the focus of the organization. This doesn’t appear to be the case when you view negotiations with players that include no-trade clauses and contract incentives and stipulations. The game has shifted to focus instead on the players and the front office.

While asking fans which players in particular they would want to see in their teams uniform may not be realistic, it is not unreasonable to ask what kind of team they would like to see. Take a look at the Houston Astros. Who in their right minds is excited about the Astros? Their fan-base is the pity of everybody, except maybe the loveable losers of Chicago, and the future doesn’t look particularly bright. The front office is promising that things will get better, but that doesn’t appear to be happening any time soon. The money that is being spent is being done in a way that will replenish the farm system and get the team ready for the future. At the same time, though, that means that being an Astros fan, at least for the next, oh, half decade is going to be an abysmal thing.

For fans to be able to select the overall direction of the team, whether it be rebuilding for the future as the Cubs appear to be doing or a win-now mentality the likes of which the Yankees almost always embody, is not an unrealistic request. If teams really expect to see fans pay their dollars to see their organization, it is not unrealistic to expect that they would have some kind of input.

This is unlikely to become a reality any time soon in any of the major sports fields, but that twitter is as good a place as any to start.